BRAND CLARITY GUIDANCE
Feel connected to the true essence of your brand.
Eliminate the confusion, and get a crystal clear vision for your new (or existing) brand.
Starling Memory's Brand Clarity Guidance is a creative coaching service designed to help business owners and self-employed individuals develop their brand vision from a more personalized, soul-based approach.
Whether you're at the beginning stages of trying to develop your personal brand or wanting to grow your business by creating a more engaging brand message; Starling Memory can help with everything from the early stages of brand development, to complete brand makeovers.
Find the voice of your brand and the story it needs to tell!
WHAT IS SOUL-BASED BRAND DEVELOPMENT?
Soul-Based Brand Development is a unique method of brand development that approaches the process of branding from an intuitive and personalized perspective that will help bring a grounded aspect to your branding and business.
Different from traditional/corporate brand development; Soul-Based Brand Development can help people find the true essence of their brand. Whether you are trying to develop your own personal brand as a professional service provider or running a small business - a soul-based approach can be the missing link that will ultimately help you define the message you would like to communicate to your core audience.
Soul-Based Brand Development is the perfect solution to help you achieve your brand goals and get you closer to creating your dream brand.
BRAND CLARITY GUIDANCE IS FOR ANYONE WHO...
recognizes that there is a creative (personal) process involved in developing their branding and that this creative process is directly linked to who they are, and ultimately...to their soul.
is feeling blocked and needs help discovering how to connect the essence of who they, to their brand.
feels more in tune with working one-on-one with a Brand Clarity Guide vs. a brand development agency team.
can see the value in making their brand more relatable.
WHAT TO EXPECT
Throughout this process, we will be peeling back multiple layers of ideas and inspirations.
This process is intended to serve as a creative exploration tool, that will help guide you into clarifying your brand messaging.
The goal of this process is to help you better understand your branding and to transmit key messaging that relates to your brand - through visual elements and resounding language.
Like any other form of coaching; you may experience uncovered emotions, and newly exposed vulnerabilities (kind of scary…right?). As your nurturing and loving guide, I am committed to delivering all of my services based on the following values;
trust, respect + non-judgment
positivity + encouragement
HOW IT WORKS
STEP 1 - BOOK A INQUIRY CALL
Let's schedule a quick chat to over any questions you might have prior to booking your package.
STEP 2 - INFORMATION GATHERING + SHARING
Once you have confirmed your booking, you will be emailed a creative brief, as well as a series of worksheets. These documents will be used to gather information and act as creative tools for us to begin a conversation about your brand goals and vision.
STEP 3 - CLARITY CALL
After I have reviewed your completed brief (and worksheets), we will schedule a clarity call to discuss things in more detail. During this call, we can address questions, ideas, and anything else that comes up about the process.
STEP 4 - BRANDING FRAMEWORK
The information gleaned through the brief, worksheets, and our clarity call will be used to prepare a custom multi-page Branding Framework PDF.
Once you have reviewed the guide you will have the opportunity to share your feedback, and submit any change requests that you might have in an effort to fine-tune the document.
This PDF will essentially act as your 'brand vision guide', which you can keep for your own brand development purposes, or share with anyone involved in your marketing plan (i.e. graphic designers, web designers, etc..).
STEP 5 - NEXT STEPS CALL
In this final stage, we will schedule a final phone call to discuss 'next steps'. This can include creating a checklist for which marketing assets you'll need in order for your branding to be completed (i.e logo, website, etc..).
Here's what you'll receive with every Brand Clarity Guidance package:
3 PG 'Brand Clarity Guide Brief'
3 PG 'Soul-Based Brand Development Worksheet'
BONUS 'Marketing Worksheet Bundle' that includes; worksheets for Business Naming, Tagline Writing, Product Naming, About Me Page Writing, SEO Writing, and Etsy Shop Planning*
Complete review of your completed brief and worksheet(s)
1hr Clarity Call
Custom multi-page Branding Framework PDF
1hr 'Next Steps' phone call
PACKAGE TOTAL: $600 USD
Have a question or need more info?
Please contact me to discuss the process in more detail.
New packages coming soon...